Alphr | Alan Martin

The HTC 10 is a great-looking handset with a superb screen, great performance and good – if not great – battery life. The camera, once a weak spot for HTC, can now compete with the very best of the bunch.

What Hi-Fi?

A return to form for HTC - the HTC 10 is a superb smartphone that really takes the fight to the competition.... There are no headline features, no gimmicks – this is a phone that takes the core functionality of a smartphone and really nails it, not to mention offers an excellent audio and video experience.

The Guardian | Samuel Gibbs

The HTC 10 is an excellent top-end smartphone. It feels snappy, bloat free and optimised. The cameras are great, the battery life is above average and the screen is good... It's a no-frills, top-end smartphone that gets everything more or less right. HTC has finally nailed a good all-rounder.

Stuff | Robert Leedham

A tale of all-round accomplishment, the HTC 10 is an Android device for smartphone purists... If you want a smartphone for the future, then don't get the HTC 10. If you want a smartphone for right now, there are few better alternatives.

TechAeris | Alex Hernandez

The HTC 10 is a must look at flagship smartphone for 2016. The company seems to have looked at some of their mistakes and taken to heart some of the criticism and produced an extraordinary smartphone.

TechRadar | Gareth Beavis

The HTC 10 is a phone that promised so much but only partly delivers... I can't really criticise it too much as it's hit the marks that a top smartphone should: loads of power, upgraded battery, improved camera and changed design... The 10 is a phone that's technically very able but doesn't offer a massive wow factor - and for the high-end price it commands, it really should.

Know Your Mobile | Richard Goodwin

This is the handset HTC needed to make. It does everything the other big players do and even surpasses them in some regards; battery performance, for instance. Personally, I do prefer the LG G5 - but I REALLY do love that phone. Still, for those committed to the HTC brand, the HTC 10 is a big turn out for the books.

Phone Scoop | Eric M. Zeman

The 10 is HTC's finest phone. It may be more evolutionary than revolutionary, but it evolved in all the right directions. (...) If you're in the market for a high-end flagship, the HTC 10 is an excellent choice.

PC Mag | Sascha Segan

Its solid, all-metal body, quick performance, and fast fingerprint scanner make for an elegant experience.... The unlocked HTC 10 is the best Android phone for audiophiles and it offers plenty for everyone else too. This could be HTC's big comeback.

Mobile Choice | Sunetra Chakravarti

It has a beautifully solid metal body, really good audio capabilities and pared back Android and an infinitely customisable freestyle theme app.

phoneArena | Chris P.

This cut-through-the-nonsense approach is seriously a breath of fresh air, and a departure from the cookie-cutter Android mentality of the day. And as paradoxical as it may come across as, the HTC 10's lack of 'innovative' features is the basis of its allure for us.

Trusted Reviews | Max Parker

t's not the best phone of the year, but it's not far off. Yet, it's the phone I would want to use. That might sound strange, but hear me out. From the lovely screen to the speedy performance to the fantastic representation of Android, the HTC 10 ticks all the boxes.

International Business Times | Oliver Cragg

Whether it is the sleek, yet satisfying metal chassis, the sheer processing power you can almost feel under your finger, the surprising battery life performance or even the competitive camera, HTC has once again found its mojo and is showing off on the smartphone dance floor. It may be pricey, but you pay for quality and this is definitely a high-end competitor.

Recombu | Chris Barraclough

The HTC 10 is a solid all-round package, a phone that has few weaknesses and certainly doesn't disappoint like last year's... Media fans will love the gorgeous screen, BoomSound speakers and Hi-res audio support, while the funky Freestyle desktops give Android a fresh new look and feel that's well overdue.

Mashable | Raymond Wong

The HTC 10 is HTC's best smartphone to date and a worthy contender for best Android phone of the year.

BGR | Zach Epstein

It's not a perfect phone despite HTC's "10 is about perfection" tag line, and it won't be the best phone for everyone. As a total package, however, the HTC 10 is right up there with the best in the business.

pocketnow | Jaime Rivera

I really like the HTC 10, and as much as I'm willing to give HTC a second shot by using it as of today, I would highly suggest you do the same.

Ars Technica | Ron Amadeo

The HTC 10 takes the HTC design formula and distills it down to its purest form. There's nothing but excellent smartphone here-no silly gimmicks or odd design decisions.

NotebookCheck | Daniel Schmidt

HTC has developed an excellent piece of technology with its new top smartphone, which many would not have expected from the manufacturer. The smartphone shines with its superb display, decent camera, awesome interface configuration and great audio qualities.

MobileTechTalk | Craig Bradshaw

This is a great phone, it really is. For those wishing to share pictures via social media, grab selfies with friends, and have a power house of a device with a battery that lasts as long as other current generation devices, the HTC 10 really does equate to a stellar option.

Coolsmartphone | Leigh Geary

I was confident with it. I knew it would perform. I knew it would work faultlessly and it would charge quickly when needed. It would take great snaps and great video too... [but] people are becoming aware that a phone shouldn't have to cost £550-£700, and there's less and less that smartphone makers can do to validate that high price point.

Engadget | Chris Velcazo

The HTC 10 is an incredibly well-built device, with top-tier horsepower and -- crucially -- software that doesn't drive me up a wall. The company has also upped its camera game considerably, though the results still fall short of some competitors. Sure, I wish the battery life were a little better, but it's not a deal-breaker.

Android Authority | Joshua Vergara

By refining established strengths (audio and design) and improving core weaknesses (camera), HTC has returned to the flagship arena with the HTC 10, which brings everything the high end market requires in HTC's own signature style.

What Mobile | Thomas Wellburn

The HTC 10 is a return to form for the company and a worthy flagship. They've thought about pretty much everything that a flagship needs and is only let down by a lack of waterproofing. With incredible audio output and a solid front camera that has OIS, it has enough unique selling points to make it stand out from the competition. In other words, it's a winner.

TechSpot | Tim Schiesser

Considering that the HTC 10 still produces pretty good photos, I'd class the smartphone as one of the best options of the year so far. The price might be a bit hard to swallow, but overall I'm impressed.

Neowin | Rich Woods

The main drawback to the HTC 10 is the camera, I'm sad to say... The rest of the device is just a dream to use. HTC has refined its Sense UI to where it's lacking the junk that we're so familiar with from third-party Android skins. The Super LCD5 display makes that UI look incredible.

The Journal

While it's a fantastic phone, the biggest criticism you could give it is it doesn't have a definable selling point. It delivers in a number of areas including sound, performance and camera, but for the average person, they're not quantifiable.

The Mobile Indian | Anil Satapathy

HTC 10 has high-end features just like any other flagship but it has a few cons that could be a deal-breaker for many.

Gadgets Now | Heena Gupta

...a nice design and powerful specifications. It has all the components a flagship smartphone should have...the smartphone can give tough competition to Samsung Galaxy S7, Samsung Galaxy S7 Edge and LG G5.

Australian PC World | Jason Cross

HTC's got a killer phone here, but they may be shooting themselves in the foot (again) by asking too much for it.

Firstpost | Kunal Khullar

We are not saying that it is a bad smartphone, in fact it is one of the top five flagship smartphones to buy today, however if you are looking for the best, maybe try the iPhone 6s Plus or the Samsung Galaxy S7 edge.

AndroidPit | Shu On Kwok

I, for one, can say that the HTC 10 is worth a look, even if the device is not so impressive at first glance. It is a thoroughly enjoyable smartphone without technical shortcomings. But even so, it lacks a unique selling point and wow factor to inspire the masses.

Pocket-lint | Chris Hall

The HTC 10 is the most compelling smartphone from HTC in the past few years... For HTC and Android fans, the HTC 10 is very much a handset to celebrate... HTC presented a device with serious hardware and build, and finally a camera that gives you good consistent results without much effort.

Expert Reviews | Christopher Minasians

Not only has it improved on all the M9's weaknesses, such as its screen quality, battery life and camera performance, but it's also got all the right looks to go head to head with the Samsung Galaxy S7 and LG G5.

Android Central | Alex Dobie

The HTC 10 is unquestionably HTC's best phone ever. It's also a great Android phone in its own right, with an attractive metal unibody, top-notch audio credentials, fast and uncluttered software, speedy fingerprint security and a camera capable of taking great photos.

Mobile Syrup | Ted Kristsonis

This is the best smartphone the company has built on its own, hands down. Despite kinks that make it stumble along the way, the 10 outperforms its predecessors and looks good doing it. The problem is that few among the masses would have been able to notice.

Digital Trends | Malarie Gokey

Listen up: The HTC 10 is the best-sounding phone you can buy... The HTC 10 is an excellent phone, and it ticks off all the boxes for features you'd want on a flagship smartphone in 2016... The design is another element that will motivate some buyers to spring for the 10.

AnandTech | Joshua Ho

In light of everything, the HTC 10 feels like it shows a lot of attention to detail and care that seems to be absent in a lot of devices that I've had to review in the past few years.

V3 | Matt Farrington-Smith

The HTC 10 certainly puts in a star turn with its hi-fi audio, but it doesn't do enough to raise its head above the parapet.

NDTV Gadgets | Roydon Cerejo

The HTC 10 is a beautiful, well crafted smartphone with the most powerful components available today. For a change, we can happily say that camera performance is also very good... Loyal HTC fans will pick this phone up in a heartbeat, but for everyone else, it's tough to recommend.

Brighthand | Dragan Petric

Given that the competition stepped up its game this year, the HTC 10 smartphone cannot fairly be called the best flagship on the market. Taking into account all its features and flourishes reveals that it's close though, and much closer than it was at this point in 2015.

IT PRO | Alan Lu, Rene Millman

The HTC 10 is a very good smartphone, but it struggles a little to stand out from the competition.... It's easily a match for all the other competing flagship phones, but it doesn't surpass any of them which is problematic for a company in deep financial trouble.

Tom's Guide | Cherlynn Low

The HTC 10 is a really good phone, even if it's not a perfect one. I especially love the new personalized audio profiles, while solid performance and an improved rear camera add to the device's appeal. However, HTC 10's camera struggles in low light, and we wish the display were brighter. As for this handset's design, it's classy but unexciting.

Android Headlines | Nick Sutrich

The HTC 10 is hands down the best phone HTC has ever made, and is quite honestly one of the most perfect devices on the market. Being almost perfect of course means there are still issues, but many are so minor you'll forget about them the second you actually start using the phone.

The Telegraph | Rhiannon Williams

The HTC 10 is a brilliant all-rounder, and a commendable return to past triumphs for HTC after a few wrong turns. It's genuinely difficult to list full criticisms for it - I'm just left with the sense the company is still playing catch up with the competition. It's not quite a perfect 10, but it's not far off.

Digital Spy | Luke Johnson

The HTC 10 is a brilliant device, and one well worth buying. It's not quite the perfect 10 though... Sure, its camera might still lack a bit of next-level charm, but elsewhere, namely its interface, the HTC 10 is without rival. It's the overall package more than individual features that make this phone such a success though.

SlashGear | Chris Davies

the HTC 10 stands alone: a handsome phone, and a well-constructed one, with no shortage of speed and a camera that, while flawed, has legitimate potential.

T3 | Spencer Hart

The HTC 10 is the most complete package HTC has put out in years. It has a premium all-metal design, top-end specs, a great camera, and the best version of Android we've ever seen. If you can't tell, we're seriously impressed with it.... Of course, there are some areas where the HTC 10 could improve.

The Inquirer | Matt Farrington-Smith

The HTC 10 certainly puts in a star turn with its hi-fi audio, but it doesn't do enough to raise its head above the parapet.... We do, however, have to question whether the camera is really all it's cracked up to be, whether the screen is too muted and whether the HTC 10 truly excites in the face of such stiff competition.

CNET UK | Lynn La

Get the HTC 10 if you want a phone that delivers great audio. For all your other needs, look elsewhere.... Despite the HTC 10 being a solid device, it simply doesn't have enough to carry it over the top. So unless you're a diehard music lover, skip the 10 for something better.

Gizmodo UK | Darren Orf

Seriously, HTC's software is the best it's ever been. (...) Battery life is stellar with guaranteed one-day battery life, and two days no problem with light to medium use. Audio is now best in class, while the camera is no longer the worst in class

TechnoBuffalo | Brandon Russell

I have nothing bad to say about the HTC 10, but it's also a little disappointing HTC didn't try anything we haven't seen before. This is a comfortable, safe release-a very good one at that-but it doesn't further HTC's cause.

The Verge | Dan Seifert

Give HTC a trophy of participation for making a phone that actually competes in the big leagues this year. But then give your money to somebody else, because you can get more for your dollar with an iPhone, Galaxy, or Nexus.